earth day 2008: done, done aaaaand done
Friday, April 25th, 2008
|
|
happy arbor day!
well, i made my goal to plant 200 trees thanks in large part to a late flurry of my former hippie co-workers. (former => co-workers, they are all still hippies.)
a big thank you to everyone who donated … you helped a great cause that i truly believe in, and have helped me do something (personal fund raising) i have never, ever done before.
with that in mind, i gotta say … these last 3 weeks have really changed my world view on how to raise money.
first, i have a new found respect for the people I know who raise lots of money for hikes, walks and such. it isn’t easy to sell your friends and family on a cause, even one you love … and I was only looking for $200. i can’t imagine fund raising for a $3,000 walk.
second, as someone who does online fundraising for a living, i’ve been to tons of conferences where people sell this type of “friends-asking-friends” as the future of modern american online fundraising. all i can say is “hooey.” or “pthbthbthbthbt.” or some other onomatopoeia of your choice.
to begin with, it’s *hard.* a lot of people (me!) don’t like to ask for money. writing just four blog entries pitching the cause was excruciating. also, there is a very vocal group who *really* don’t like to be asked for money, either. (granted i run with a snarky lot, but still …)
imho, the benefit of doing this sort of campaign is the way it can energize an organization’s base, and as a great way to spread it’s message to new people. it’s hard to believe that some day organizations will get the bulk of their funding from a process that is so draining for half the personality-types on the planet.
but all this is water under the bridge … 15 *great* people steped up and give their hard earned moolah to plant trees in Brazil’s Atlantic Forest. hopefully, we’ve helped jump start the Plant a Billion campaign, which has — in just three weeks — raised enough to funds to plant 276,080 trees.
p.s. the “chevy” widget above isn’t actually green-washing (entirely?) … the nature conservancy get $1 to plant a tree each time someone grabs the widget for their web site or social network page. you’d think that would be better highlighted somewhere …
p.p.s. now, i return you to your regularly scheduled blog without substance.
| Posted in Uncategorized Tagged with Billion Trees | | Comments [0] |



![[Photo]](http://farm3.static.flickr.com/2116/2415528180_204a16f461.jpg)
![[Photo]](http://farm4.static.flickr.com/3044/2407801035_9179c3449b.jpg)



it’s been a long run up to earth day — work, work, work — so, much like at the wedding, y’all are going to have to make due with the loosely-affiliated ramblings of a distracted man.
(stream of conscious, #1)
happy earth day! speaking of which …
(stream of conscious, #2)
i want to say a very special thank you to those who have donated to support my Plant a Billion Trees campaign so far. speaking of which …
(stream of conscious, #3)
i just realized i have no way of finding out who you are unless you tell me. so, if you donated feel free to toot your own horn in the comments. speaking of which …
(stream of conscious, #4)
easily my favorite comment so far:
this morning, i was a *weeeeee* bit down because i’m not likely to make my self imposed deadline of 200 trees by earth day, but this comment — and the obviously righteous and noble passion for conservation that pours from each syllable — has inspired me to push on. speaking of which …
(stream of conscious, #5)
great news! I have decided to extend my personal campaign for Plant a Billion Trees through Arbor Day. you obviously wanted more of my great posts on the Atlantic Forest of Brazil, and i obviously don’t want to fail horribly on my first attempt at direct fund raising. speaking of which …
(stream of conscious, #6)
arbor day is this Friday, so you have three more days to help me plant 200 trees. then, it’s a whole lot more snarkiness, and a whole lot less convincing you to support a worthy cause. speaking of which …
(stream of conscious, #7)
I love you guys … :)